VIVID CLEANSE Alpha Beta Cleanser

In order to effectively wash and revitalize oily and problematic skin, you require a powerful cleanser with a good deal of exfoliating properties. 

About Beauty Alpha Beta Cleanser was specifically designed to address problematic skin, by reaching deep into pores and lifting out stubborn dirt and oils. This remarkable cleanser uses the oil soluble properties of Beta-HydroxySalicylic Acid to dissolve and remove excess oil and dead skin cells that build up inside pores and contribute to problem skin. 

Two Alpha-HydroxyAcids: Glycolic and Lactic Acid, compliment the Salicylic Acid for a comprehensive and synergistic exfoliation experience. The cleansing, exfoliating, and skin rejuvenating benefits of this combination of ingredients are quite extraordinary.

How it works

Nowadays Salicylic Acid is synthetically produced under various scientific processes, but it was initially obtained from the bark of the willow tree and various wintergreen leaves. Salicylic Acid is a Beta-HydroxyAcid. Beta-HydroxyAcids are oil-soluble & able to penetrate into the skin pores, which contain sebum (skin oils). It dissolves and washes away the excess oils and exfoliates dead skin cells that are built up inside the pores. This makes it an optimal ingredient for cleansing problematic skin. 

Glycolic Acid is a small Alpha-HydroxyAcid synthesized from various botanical sources, most commonly from fruits like grapes and apples. Alpha-HydroxyAcids are water-soluble, making them excellent for use in everyday washes. Glycolic Acid’s exfoliating action helps remove dead cells from the epidermal layer without irritation or damage. It also helps stimulate the growth of new cells to help rebuild a smoother and younger looking complexion. 

Lactic Acid is another powerful Alpha-HydroxyAcid. It is often used as an exfoliating agent, isolated and obtained via glucose, fructose and sucrose from various fruit and botanical sources. Lactic Acid has the ability to increase the rate of cell shedding, which increases new collagen formation. Its natural affinity to the skin makes it very effective at softening the surface.